What Will Make You a Big Data Leader?

The IBM Institute for Business Value’s 2013 analytics survey surveyed 900 business and IT executives from 70 countries. “Leaders” (19% of the sample) were respondents self identified as “substantially outperforming their market or industry peers” in a question used by the IBM Institute for Business Value for years across a wide variety of surveys.

The full report is here

About GilPress

I'm Managing Partner at gPress, a marketing, publishing, research and education consultancy. Also a Senior Contributor forbes.com/sites/gilpress/. Previously, I held senior marketing and research management positions at NORC, DEC and EMC. Most recently, I was Senior Director, Thought Leadership Marketing at EMC, where I launched the Big Data conversation with the “How Much Information?” study (2000 with UC Berkeley) and the Digital Universe study (2007 with IDC). Twitter: @GilPress
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