Tag Archives: digital marketing
What do you use marketing analytics for?
Quantifying the Impact of Marketing Analytics Companies currently spend 6.7% of their marketing budgets on analytics and expect to spend 11.1% over the next three years, according to the most recent CMO Survey. Brands plan to increase their spending on … Continue reading
Posted in Big Data Analytics, Misc
Tagged customer acquisition, digital marketing, marketing analytics, marketing mix
Leave a comment