51 Facts and Statistics about Outsourcing (2024-2027)

Outsourcing is a popular business practice that helps improve the efficiency of various organizations, allowing employees to focus on core business functions and help cut costs simultaneously. 

Today, Outsourcing has become a global industry with businesses of all industries and sizes utilizing outsourcing services to enhance their businesses. The outsourcing spending worldwide was predicted to be $731 billion in 2023. In this article, we will look at the Top Outsourcing statistics (2024-2027) along with the global market, revenue, latest trends, and more.

Top Outsourcing Statistics (2024-2027)

  • In 2023, the global outsourcing spending was predicted to reach $731 billion. 
  • The Global revenue of the IT outsourcing industry is projected to reach a milestone of 777.74 billion in 2028. 
  • More than 1 million employees in China join the outsourcing service industry every year. 
  • By 2027, the business process outsourcing (BPO) market will be valued at more than $400 billion. 
  • More than 6,600 outsourcing firms operate in China. 

Global Outsourcing Market Statistics

The outsourcing market worldwide is ruled by two sub-industries: Business process outsourcing (BPO) and IT Outsourcing (ITO). The IT Outsourcing industry includes multiple services such as web hosting, cloud computing, data backups, and cybersecurity. On the other hand, business process outsourcing (BPO) includes many functions like customer service and logistics, marketing services, payroll, and various other Human resources services. 

The Global spending of businesses on outsourcing was predicted to reach $731 billion in 2023

According to Deloitte, the amount spent by businesses on outsourcing was expected to reach a peak of $731 billion in 2023. In 2022, businesses spent around $700 billion on outsourcing and were expected to witness a rise of 31 billion in 2023. In addition, IT outsourcing spending was also predicted to make $519 billion in 2023 and witness a rise of 22% from 2019. In 2023, BPO (Business process outsourcing) was forecasted at $212 billion, which witnessed a 19% rise from 2019. 

Business Process Outsourcing (BPO) is projected to reach over $400 billion by 2027

Many industries such as E-commerce, Healthcare, Tech, and others depend on Business Process Outsourcing (BPOs) to perform internal processes. Most BPO activities are in-house functions such as front office and human resources requirements. Around 59% of big and small businesses slowly utilize outsourcing services as a cost-cutting tool. This results in massive growth for the BPO industry year after year and is projected to reach a milestone of $400 billion by 2027.

The business process outsourcing market worldwide is projected to be worth $525 billion by 2030

The Business process outsourcing market is expected to rise 9% every year from now to 2030 and is projected to be worth $525 billion in 2030. The areas in the BPO industry expected to witness the highest growth are IT, telecommunications, and financial services. 

Revenue of the IT outsourcing industry worldwide 2019-2028

The global revenue in the IT services market’s ‘IT Outsourcing’ segment is expected to reach 512.47 by the end of 2024. Also, the IT outsourcing industry is expected to witness significant growth in its revenue and reach a milestone of 777.74 billion U.S. dollars by 2028

Here is a breakdown of the revenue generated by the IT outsourcing industry worldwide from 2019 to 2028:

Year Revenue (in billion)
2019324.3
2020320.8
2021360.59
2022411.66
2023460.05
2024512.47
2025574.4
2026641.62
2027709.3
2028777.74

Around 60% of the accounting and finance outsourcing contracts aren’t be renewed by 2025

According to Gartner, Finance, and Accounting (F&A), organizations will likely not renew 60% of existing business process outsourcing (BPO) contracts by 2025 due to outdated pricing models that don’t drive process improvement and digitalization. Outsourced processes are becoming increasingly automated while traditional “headcount-based” pricing models are becoming expensive. 

Over 6,600 outsourcing companies are operating in China 

China is playing an emerging role in global outsourcing by improving its quality and becoming one of the top players worldwide in outsourcing. In recent years, central and local authorities have showcased excellent determination towards promoting information technology (IT) and other business services industries in the country, along with launching great initiatives to enhance education, training, and supporting infrastructure, which has resulted in China building an impressive outsourcing industry.

A large number of firms are adopting cloud services to enhance IT outsourcing 

Over 55% of the shares in the outsourcing industry belong to IT outsourcing. Various functionalities such as web design and hosting, help desk, data entry, application development, and tech support have involved outsourcing. Today, over wide % of businesses are implementing cloud delivery by over 50% by IT outsourced teams and freelancers. 

In today’s digital world, more and more companies are utilizing cloud computing to bring considerable changes to their businesses. It includes a network of servers that can be hosted remotely on the internet which can easily store, manage, and process the business’s data. One of the prominent reasons companies are adopting this technology is to cut losses in the cost spent on hardware and other expenses required for operating a data center. 

Over 94% of companies utilize some sort of IT Outsourcing

Outsourcing IT-related business processes is an excellent strategic method to manage various tasks that are initially handled by internal staff. Some of the IT companies are also investing in outsourcing services such as application servers, T-reliant business processes, and infrastructure solutions. 

According to Statista, the IT market was over $120 billion in 2019, with the IT outsourcing market valued at $92.5 billion. By the end of 2021, the numbers reached $413 billion, of which 70% came from outsourcing. 

Small Businesses Outsourcing Statistics 

Gradually, small businesses are accessing outsourcing services to enhance efficiency and productivity. One of the top reasons behind small business outsourcing is to gain access to various specialized skills. Below, we have mentioned some of the top small business outsourcing statistics to give a clear picture regarding the impact of outsourcing on small businesses: 

More than 1 in 3 small businesses outsource one business process

In 2019, over 1 in 3 small businesses (37%) utilized at least one business process to enhance efficiency and utilize employees’ time for various other tasks. In addition, it was also reported that about 52% of companies were planning on outsourcing a minimum of one business process in the future.

IT services and Accounting are the leading outsourced processes for small businesses 

Around 37% of small businesses are outsourcing IT services and accounting. At the same time, other common outsourced processes include digital marketing (34%), Human resources another common choice (24%), and customer service (24%). 

Outsourcing processes Percentage utilized by small businesses 
IT Services and Accounting 37%
Digital Marketing 34%
Human Resources 24%
Customer Service 24%

Small businesses are more likely to outsource payroll services in comparison to large businesses 

According to Statista, small businesses are more likely to outsource their payroll function compared to large businesses with about 15% of the respondents companies with less than 2,500 employees reporting they outsource their payroll in a global survey conducted in 2019. Large organizations with over 10,000 employees are likely to outsource their payroll by only 8%.  

Top challenges faced by small businesses looking to outsource

According to a survey conducted by Upcity in 2022, it was revealed that one of the most common reasons behind small businesses not utilizing outsourcing is due to high costs by 23%. The second most common challenge respondents face is difficulty in communication by 21%. Some other concerns respondents raised are the inability to meet deadlines, inability to follow instructions, lack of confidentiality, low-quality work, and more. 

Here is a breakdown of some of the top reasons why small businesses are not considering outsourcing services: 

Challenges Percentage 
High cost  23%
Difficult to communicate 21%
Failed to meet deadlines 14%
Didn’t follow instructions 12%
Lack of confidentiality 9%
Low quality work/service 9%
Data breach 8%
Other 5%

Latest Trends and Growth in the Outsourcing Industry  

There have been massive changes that took place in the growth and trends in outsourcing that have transformed the business landscape over the years. 

1. Recruiting Skilled Talent

In 2022, a survey reported that 75% of employers in the United States struggled with finding suitable candidates. Many people reported the need for more individuals with advanced skills in the new technology. Outsourcing services have played a significant role in various companies by saving time from long recruitment processes and allowing them to acquire access to proficiency that they lack in-house. 

2. Increased utilization of Modern Technology

Technological advancement has played a major role in transforming the outsourcing industry. Artificial intelligence, Automation, and cloud computing have enhanced productivity and expanded partnership opportunities between clients and service providers. 

3. Rise in Remote Employment 

One of the most notable and beneficial changes brought by outsourcing services is the rise of remote employment. The 2020 global COVID-19 pandemic played a crucial role in changing corporate life worldwide by bringing “Work from home” or “Hybrid mode” employment, a new approach allowing users to complete their tasks and projects while working from home. In 2023, a survey by Pew revealed that 35% of workers in the United States were working from home. It witnessed a decline from January 2022 data, which reported 46% of users were employed remotely. However, most companies prefer remote work.

4. Data Security

Another great impact lead in the outsourcing service is data security. These days, offshore companies are taking essential measures to secure the privacy of their data and ensure compliance with important protocols. This way, organizations can gain the trust of their clients and provide a safe and secure environment for all users.

Conclusion

The statistics mentioned above indicate a promising future for outsourcing, as it’s projected to be an excellent strategic solution for businesses in various industries, offering efficiency, increased flexibility, and reduced operational costs. Overall, the future for the IT outsourcing industry looks bright, with a variety of opportunities along with the revenue of IT outsourcing projected to reach 777.74 billion in 2028. The BPO industry is also expected to witness excellent growth and reach $400 billion by 2027 by playing a significant role in various fields such as E-commerce, Healthcare, Tech, and more. 

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Women In Tech Statistics (2024) – The Hard Truth

There is no surprise that women are underrepresented in the corporate world, especially in the tech industry, which is likely to be more male-dominated. Regardless of the advances in gender diversity training, bias awareness, unbiased hiring practices, and more the number of women in the tech space remains low. In this article, we are going to take an in-depth look at the current state of women employees in the tech field and provide essential women in technology statistics to understand female representation in the tech industry. 

Top Women in Technology Statistics

  • According to the latest reports, 27.6% of women currently hold tech-related jobs. 
  • The percentage of women serving as CEOs in technology companies is roughly 17%. 
  • There are a total of 141,038 female employees across 56 tech companies. 
  • Around 56% or 79,163 of the women working across 56 tech companies are women of color.  
  • There was a decline of 2.1% in the representation of women in Big tech companies between 2020 and 2022.
  • Over 50% of women working in the tech field have reported gender discrimination, inequality, or sexual harassment in male-dominated environments. 
  • 83.6% of tech organizations tend to perform unbiased recruitment and training practices. 
  • The average representation of women in Big tech companies is around 26.2%.
  • Asian men and women have a hold of 25% of the computer science workforce. 
  • Tech companies with intersectional pay audits reportedly hire females at 1.3 times the rate in comparison to companies that do not perform intersectional pay audits.

What Percentage Of Women Work In Tech?

Around 27.6% of the women were working in the Tech industry in 2023. There is a higher number of women represented in entry-level roles compared to senior-level roles such as CTOs or heads of engineering, etc. Out of 141,038 of the women employed in the tech industry, 56% are women of color as various Mid-size tech companies are leading towards promoting diversity in the workplace. In the United States, about 3.7 million are currently employed in the tech field respresting 23% of the labor force. While in Europe, 1.7 million female workers are working in the tech industry representing 19.1% of ICT labor force.  

  • Over the last few years, there has been a decline of 2.1% in the number of females working in tech-related positions. 
  • Out of 552,751 tech employees across 56 organizations, only 141,038 are female employees. 
  • There are a total of six tech companies that have incorporated showcasing representational parity (opportunity, equal pay, and representation) towards one career level.

Women’s Representation In Big Tech

Big Tech companies with over 10,000 employees tend to have an average of 26.2% of women representation. Over the last few years, there have been massive changes that have occurred in the tech industry which has affected women’s role in the tech department specifically. For example, the recent wave of layoffs has immensely placed a disproportionate impact on women employees. Apart from this, the coronavirus pandemic resulted in the opening of remote work for its employees providing freedom to work from home. 

However, the impact was absolutely opposite and the majority of employees reported feeling burned out during the global pandemic and even witnessed a decline in women working in the technology field from 2020 to 2022. 

Apparently, there was a decline of 2.1% in the representation of women in the big tech industry between the years 2020 to 2021. While the decline in smaller companies was 5.1%. Although, the number of women employees has risen again in technology. 

Key Statistics: 

  • 39% of women make it to the internship career level in the tech industry workforce. 
  • 32.8% of the women are able to hold entry-level positions in computer science-related jobs. 
  • Only 10,9% of the women are able to secure higher positions such as senior leadership roles or CEO positions in the tech industry. 
  • The average percentage of women able to get employed in tech-career positions is 26%.

The largest tech companies in the US have 33% of female representations

Leading five tech companies Apple, Google, Microsoft, Facebook, and Amazon have a total of 33% of female representations. Out of all, Amazon has the highest number of women employment rate by 45%. Microsoft has a 29% rate of female representation.  

47% of the US workforce is women, however, only 25% of those roles are computing roles 

Women play a major role in the overall workforce in the United States as 47% of the US workforce is performed by female employees. However, when it comes to tech-related positions the scenes are completely different as only 25% of computing roles are obtained by females.

There are only 2.2% and 1.9% of Black and Latinx women represented in tech positions respectively 

Black and Latinx women in the tech industry are highly underrepresented and only 2.2% and 1.9% of black and latinx women are currently employed in the tech field. Asian ethnic groups are the most represented group in the tech workforce with around 20%.   

Women of color face more significant challenges in the tech industry — and they are greatly underrepresented. While a total of 27% of computing roles are held by women, only 3% and 2% are held by Black and Hispanic women, respectively, according to Accenture.

50% of female employees working in tech industry leave their jobs by the age of 35

The percentage of women working in the tech industry is already pretty low in comparison to male employees. But the surprising fact is 50% of the women are likely to leave their tech-job positions by the time they turn 35 which is quite substantial in contrast to the fact only 20% of women leave their job at the age of 35 in other fields. One of the major reasons behind this outcome is the lack of job advancement for women since only 28% of women have a chance of securing a manager role in comparison to males who have a 40% chance of becoming a manager. 

6 out of 10 businesses started by women are launched by women of color 

64% of new women-created businesses are likely to be launched by women of color. Apparently for every 10 businesses launched by women over six of them are established by women of color. Around 40% of the US businesses are owned by women. 

What Percentage Of Software Engineers Are Women?

According to the latest data, 25.1% of the 329,559 of currently employed software engineers are women. Regardless of the increase in the number of female employees obtaining software engineering roles, only about a quarter of the software engineer positions are secured by female employees.

Currently, the average salary earned by female software engineers in the United States is $86,157 making 0.93 cents to every dollar received by male employees. Female employees hold 1 in 5 senior software engineering positions. In addition, 33% of the current software engineering workforce are Asian or Asian American. 

What Percentage Of Computer Science Majors Are Women?

Every one in four software engineers is female. However, there has been a decline in the percentage of women obtaining a computer science major by 18%. One of the major reasons behind this decline is the boasts of a smaller gender pay gap in comparison to other technology fields with female employees making 94 cents to every dollar earned by a male employee. 

6.3% of the computer science degree holders are Black or Hispanic. According to The Bureau of Labor Statistics, computer science job roles are expected to witness a growth of 19% by 2026. 

Women in Tech Employment Gaps

According to US Census data, female workers have made a vast jump in the STEM workforce, considering the percentage of women representatives was only 8% minority back in 1970 to 28% in 2019 of all STEM employees. 

Although there has been progress made by female workers in the STEM workforce, there is still a significant gender gap in the workforce of the Top 5 leading tech companies GAFAM (Google, Apple, Facebook, Amazon, and Microsoft) with women ranging between 29% to 45%. 

The average percentage of women employees in GAFAM is 31%.

Unfortunately for women, the tech employment gaps tend to grow higher and higher as workers climb that corporate ladder. The representation of women in tech positions is highest for entry-level jobs or junior positions. However the percentage of women employment drops in the mid-level positions in the tech domain along with a significant decline again in the senior-level sector.

Leadership Position Gaps for Women in Tech

There is no surprise that there are massive leadership position gaps for women in the technology field. Currently, only 5% of the senior or leadership positions are held by women in the tech industry. There is a major roadblock for female workers in the tech department when it comes to senior leadership positions. 

For every 100 men promoted to manager position, only 87 women are promoted to the same position. While 82 women of color get the same position. This results in a decline in the availability of senior-level job opportunities for women candidates down the line, making it extremely difficult for women to catch up with men in the roles of representation in the tech workforce.

Women In Tech: Hiring Trends

Apparently, the number of women being hired in the technology industry seems to be rising in the past few years. In 2021, 30.9% of the new technology roles are furnished by female candidates, witnessing a rise of 1% in comparison to 2020 with 29% of female hiring. 

10.9% of the females hired in the new technology sectors belong to white females. The bottom of the recruitment list in the new tech hire positions belongs to Black, Indigenous, Multiracial, and Latin women by 6%. However, various companies have incorporated mandatory unbiased training sections to increase the female new hire rates by 34.5%.

Hiring, Retention, And Advancement

Tech companies with active gender equality and diversity policies are likely to have a higher rate of women recruitment in comparison to companies without any active policies. 

Below we have mentioned some of the key statistics regarding the hiring, retention, and advancement of Women in technology.

  • Around 11.3% of women working in technology and STEM spaces have apparently left the workforce last year. 
  • 16.9% of females working in the tech field reported receiving an advancement or promotion from their current employer. 
  • According to a survey, 57% have stated they feel more burned out from their work since the global pandemic in comparison to 36% of the men surveyed. 
  • Tech companies that are performing pay audits are recruiting women at the rate of 1.3x of the organization without structured pay audits. 
  • 30.9% of the new tech hires are females.

Conclusion 

Based on the above-mentioned data and statistics it’s pretty clear the number of women in technology remains low. Although, few tech companies are taking strong initiative towards gender diversity and gender equality policies, skill-based promotions, unbiased hiring practices, and more methods to bring an equal space and opportunity for both men and women and hire female talent at a large space in the tech field.

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Average Screen Time for Teens (2024)

Smartphones and electronic devices have become a huge part of our daily lives. Remote learning, online classes, social media, and streaming platforms have played a significant role in increasing teenager’s day-to-day screen time. Today, the global average screen time for teens is 7 hours and 22 minutes per day and teens spend more than 3 hours watching television/videos alone. In this article, we are going to take a look at the average screen time for teens in 2024 based on Activity, Gender, Race/Ethnicity, and more.

Top Average Screen Time Statistics for Teens

  • A Teen spends about 7 hours and 22 minutes on average in front of their screens every day. 
  • 47% of parents allow their children to have more than 3 hours of screen time on average every day. 
  • Watching television and video is the leading activity where teens spend the majority of their screen time daily. 
  • TikTok is the most popular social media platform globally among teenagers where teen boys and girls spend 1 hour 47 minutes daily. 
  • Teenagers spend around 51 minutes on an average daily Browsing content on different websites. 
  • Teen boys spend more screen time per day compared to teen girls. 
  • Teen boys between the ages of 13 to 18 spend 9 hours and 16 minutes on their screens daily. 
  • Teen girls between 13 to 18 spend 8 hours and 2 minutes on their screens daily. 

Average Screen Time For Teens Per Day 

On Average, a teen spends around 7 hours and 22 minutes in front of their screen every day. Which equates to 43% of a teenager’s waking hours. Apparently, the global average screen time is 6 hours and 58 minutes, therefore teens are spending an extra 24 minutes in front of their screen on average when compared. 

A survey also revealed that about 47% of parents allow their kids to have over 3 hours of screen time on a daily basis. Meanwhile, about 85% of the parents only allow screen time of 1 hour per day.

Average Screen Time For Teens Over Time

The Average screen time for teens has witnessed a significant rise over the years. Back in 2015, the average screen time of an American teen between the ages of 13 to 18 was 6 hours and 40 minutes per day. Within four years, the average screen time went to 7 hours and 22 minutes in 2019, and in 2021 the average screen time reached 8 hours and 39 minutes. This indicates the average screen time spent by a teen in the US has increased by 1 hour and 59 minutes from 2015.

Below we have mentioned a table showcasing the rise in the average screen time of American Tweens which is 8 to 12-year-olds:

Age Group 2015 20192021
Teens (13 to 18) 6 hrs 40 mins7 hrs 22 mins8 hrs 39 mins
Tweens (8 to 12)4 hrs 36 mins4 hrs 44 mins5 hrs 33 mins

Average Screen Time for Teens Based on Gender 

Teenage Boys tend to spend a higher amount of time looking at their screen compared to teenage girls regardless of the age group according to reports. Apparently, teen boys between the ages of 13 to 18 spend about 9 hours 16 minutes looking at their screen which is 74 minutes more than the average of teen girls which is 8 hours 2 minutes.

Age Group Teen Girls Teen Boys 
8 to 12 years old 4 hours 55 minutes 6 hours 11 minutes 
13 to 18 years old 8 hours 2 minutes 9 hours 16 minutes 

Regardless of the age group, teen boys are more likely to spend more screen time on a daily basis. There is a difference of 76 minutes between the average screen time of teen boys and girls in the 8 to 12-year age group.

Average Screen Time for Teens based on Race/Ethnicity

According to research, Race or Ethnicity also plays a significant role when it comes to the average screen time among teens. Apparently, Hispanic/Latino teens spend the highest time looking at their screen compared to white and black teens with an average of 10 hours and 2 minutes. Black teens spend an average of 9 hours and 50 minutes having 12 minutes difference with Hispanic/Latino teens. Meanwhile, white teens have the lowest average screen time of 7 hours 49 minutes compared to other races. 

Race/Ethnicity Average Screen Time Spend 
White 7 hours 49 minutes 
Black 9 hours 50 minutes 
Hispanic/Latino 10 hours 2 minutes 

Average Screen Time for Teens Based on Activity

Teens are spending the majority of their time 3 hours and 16 minutes watching television through broadcast, cable, or subscription devices. Followed by Gaming as the second most popular activity where teenagers spend 1 hour 46 minutes on average. Below we have mentioned a table showcasing the top activities where teens spent the majority of their screen time. 

Activities Average Time Spent by Teens
Television/videos3 hours 16 minutes
Gaming1 hour 46 minutes
Social media platforms1 hour 27 minutes
Browsing content on different websites51 minutes
Other screen activities29 minutes
Video-chatting20 minutes
E-reading15 minutes
Content creation14 minutes

Today, Teens are spending over 3 hours watching television and other video content on a daily basis which can be pretty harmful for young children as it can affect their sleeping schedule, cause emotional comprehension, and cause social and emotional competence. The maximum screen time recommended to teenagers or young children is 2 hours whereas the global average screen time right now is 3 hours and 16 minutes.

Teens spend more than an hour using social media platforms per day

Teenagers between the ages of 13 to 18 years old state social media as one of their favorite activities where they spend more than an hour on a daily basis. TikTok is currently one of the most popular social media platforms that takes about 1 hour and 47 minutes of average screen time per day. Followed by Snapchat which takes 1 hour 12 minutes every day. Below we have mentioned a table showcasing the top social media platforms where teens spend the majority of their screen time: 

Social Media PlatformAverage Daily Use (Global)
TikTok1 hour 47 minutes
Snapchat1 hour 12 minutes
Instagram45 minutes
Facebook20 minutes
Pinterest16 minutes
Twitter10 minutes

38% of Tweens (8 to 12 years old) are using social media 

Social media is another popular activity where tweens are spending a significant amount of time. Around 38% of tweens have stated they have utilized social media and about 1 in every 5 tweens claims that they utilize social media every day. The leading social media platforms accessed by Tweens are Snapchat, Instagram, Facebook, Discord, and Pinterest. 

Wrapping Up

The Average screen time for teens has been witnessing a significant rise over time and is expected to reach higher numbers in the future due to the impact technology has in today’s world. With the rise in social media, streaming devices, remote learning, gaming, and other activities teens are more likely to get more inclined towards these platforms resulting in a rise in the average screen time duration which can be quite concerning as the current statistics display the average screen time of a teen is 7 hours and 22 minutes. Therefore, it’s important that parents take crucial steps regarding the amount of time spent by their children in front of the screen. 

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Apple Statistics (2024) – Revenue, Market Cap, iPhone Sales

Apple is one of the most popular consumer electronics brands in the entire world. Apple has made its mark in numerous electronic departments such as smartphones, tablets, smartwatches, computers, and more. In Fact, Apple’s iPhone has played a significant role in reshaping the smartphone industry with its advanced technology, quality, and sleek design. 

As of May 2024, Apple has a market capitalization of $2.650 Trillion making it one of the most valuable companies worldwide. Also, it generated an annual revenue of 119.5 billion during the first quarter of 2024. In this article, we are going to mention statistics related to Apple and its products to understand its true impact on users.

Top Apple Statistics 2024

  • Apple has a market capitalization of $2.650 trillion U.S. Dollars as of May 2024. 
  • In 2023, Apple generated an annual revenue of 383.2 billion. 
  • Americas is the leading region responsible for 45% of Apple’s total revenue.
  • iPhone is the most popular Apple product that generates 50% of the company’s revenue. 
  • iPhone generated an annual revenue of 69.7 billion U.S. Dollars during the first quarter of 2024.
  • Mac has generated 7.7 billion annual revenue during the 1st quarter of 2024. 
  • Apple watches witnessed a decline in its annual sales in 2023.

Apple Overview 

Date Founded 1 April 1976
Founders Steve Jobs, Steve Wozniak, and Ronald Wayne
Headquarters Cupertino, California, United States
Industry Consumer electronics

Apple’s Annual Revenue from 2006 to 2023

During the first quarter of 2024, Apple’s annual revenue reached 119.5 billion.

Apple’s total net sales amounted to 383.29 billion U.S. dollars in their 2023 financial year, a decrease from the historical record of 394.33 billion U.S. dollars in financial year 2022.

Below we have mentioned Apple’s Annual Revenue from 2006 to 2023:

Year Annual Revenue (in billions)
200619.1 billion 
200724.4 billion 
2008 37.4 billion 
2009 42.7 billion 
2010 65 billion 
2011108 billion 
2012156.3 billion 
2013170.8 billion 
2014182.6 billion 
2015233.6 billion 
2016 215.4 billion 
2017229.2 billion 
2018265.5 billion 
2019260.1 billion 
2020274.5 billion 
2021365.8 billion 
2022395.1 billion 
2023383.2 billion 
2024 (1st quarter) 119.5 billion 

Apple Revenue by Region (from 2013 to 2024)

During the first quarter of 2024, Apple generated revenue of 50.43 in the Americas, 30.4 in Europe, 20.82 in Greater China, 7.77 in Japan, and 10.62 in the Asia Pacific region. 

Below we have mentioned a table showcasing Apple revenue based on geographical region from 2013 to 2024:

Year Americas Europe Greater China Japan Rest of Asia Pacific 
Q1 201222.0712.294.493.653.84
Q2 201216.379.527.892.732.68
Q3 201215.768.845.672.12.65
Q4 201216.858.685.72.452.29
Q1 201324.8513.587.264.554.27
Q2 201317.6810.558.773.223.38
Q3 201317.378.184.932.612.23
Q4 201317.198.676.053.42.16
Q1 201424.7914.349.55.053.93
Q2 201417.9810.949.844.052.84
Q3 201417.578.666.232.632.34
Q4 201419.7510.356.33.62.14
Q1 201530.5717.2116.145.455.23
Q2 201521.3212.216.823.464.21
Q3 201520.2110.3413.232.872.95
Q4 201521.7710.5812.523.932.7
Q1 201629.3317.9318.374.795.45
Q2 201619.111.5412.494.283.16
Q3 201617.969.648.853.532.38
Q4 201620.2310.848.794.322.67
Q1 201731.9718.5216.235.775.86
Q2 201721.1612.7310.734.493.8
Q3 201720.3810.6883.622.73
Q4 201723.113.019.83.862.81
Q1 201835.1921.0517.967.246.85
Q2 201824.8413.8513.025.473.96
Q3 201824.5412.149.553.873.17
Q4 201827.5215.3811.415.163.43
Q1 201936.9420.3613.176.916.93
Q2 201925.613.0510.225.533.62
Q3 201925.0611.939.164.083.59
Q4 201929.3214.9511.134.983.66
Q1 202041.3723.2713.586.227.38
Q2 202025.4714.299.465.213.89
Q3 202027 14.179.334.974.2
Q4 202030.716.97.955.024.13
Q1 202146.3127.3121.318.298.23
Q2 202134.3122.2617.737.747.54
Q3 202135.8718.9414.766.465.4
Q4 202136.8220.7914.565.995.19
Q1 202251.527.7525.787.129.81
Q2 202240.8823.2818.347.727.04
Q3 202237.4719.2914.6 5.456.15
Q4 202239.8122.7615.475.76.37
Q1 202349.2827.6823.916.769.54
Q2 202337.7823.9517.817.188.12
Q3 202335.3820.2115.764.825.63
Q4 202340.1222.4615.085.516.33
Q1 202450.4330.420.827.7710.62

Source: Statista 

Apple Revenue Statistics by Product

In this section, we are going to take an in-depth look at the statistics of Apple’s Revenue based on its products. Apple is highly known for launching some of the best products in the market such as the iPhone, Mac, AirPods, Apple TV, Apple Watch, and iPad. 

Iphone Statistics

The Apple iPhone is one of the most popular and successful products in the smartphone industry. Since its launch in 2007, Apple has sold over 1.5 billion units worldwide. In this section, we are going to take an in-depth look at the statistics related to Apple’s iPhone.  

iPhone Annual Revenue Statistics 

As of the first quarter of 2024, the annual revenue of iPhone generated 69.7 billion U.S. Dollars in revenue from iPhone sales. It generated about 200.5 billion U.S. Dollars in 2023 and 205.4 billion U.S. Dollars in 2022. 

According to the company’s latest update as of 2023, there are an estimated 1.46 billion active iPhone users worldwide.

Below we have mentioned a table showcasing the annual revenue of iPhone from 2008 to 2024: 

Year Annual Revenue (in billions) 
2008 1.8 billion 
200913 billion 
201025.1 billion 
201145.9 billion 
201278.6 billion 
201391.2 billion 
2014101.9 billion 
2015155 billion 
2016 136.8 billion 
2017141.2 billion 
2018166.2 billion 
2019142.3 billion 
2020137.7 billion 
2021191.9 billion 
2022205.4 billion 
2023200.5 billion 
2024 (Quarter 1) 69.7 billion 

Source: Statista 

iPhone Annual Sales Statistics 

In 2023, iPhone annual sales generated a total revenue of 231.3 billion worldwide. Apple witnessed a peak in its iPhone annual sales in 2021 when its sales reached a milestone of 242 billion. 

Below we have mentioned a table showcasing iPhone annual sales from 2008 to 2023:

Year Annual Revenue (in billions) 
2008 11.6 billion 
200920.7 billion 
201039.9 billion 
201172.3 billion 
2012125 billion 
2013150.2 billion 
2014169.2 billion 
2015231.2 billion 
2016 211.8 billion 
2017216.7 billion 
2018217.7 billion 
2019187.2 billion 
2020196.9 billion 
2021242 billion 
2022232.2 billion 
2023231.3 billion 

iPhone Sales by Region 

Year Americas Europe Greater China Japan Rest of Asia Pacific 
201570.333.971.21512.2
2016 62.934.658.314.614.8
201769.336.851.615.313.3
201874.838.244.814.914.2
201965.736.331.414.812.8
202073.337.334.914.714
202184.356.142.917.817.3
202299.85643.615.217.2
202398.156.843.714.617.8

Mac Annual Revenue Statistics 

Another popular creation of Apple is the Mac which is recognized as one of the most widespread and well-known brands in the laptop market worldwide. The annual revenue of Mac reached 7.7 billion in the first quarter of 2024. While it gained a 29.2 billion annual revenue in 2023. 

Below we have mentioned a table showcasing Mac’s Annual Revenue from 2009 to 2024: 

YearRevenue (in billions) 
200913.6 billion 
201017.2 billion 
201121.6 billion 
201223 billion 
201321.3 billion 
201423.9 billion 
201525.3 billion 
2016 22.7 billion 
201725.6 billion 
201825.2 billion 
201924.7 billion 
202028.4 billion 
202135.1 billion 
202240 billion 
202329.2 billion 
2024 (1st Quarter) 7.7 billion 

Mac Annual Sales from 2009 to 2022

In 2022, the sales of Apple Mac computers generated about 26.1 million U.S. Dollars. The previous year it made an annual sale of 25.7 million in 2021 and a sale of 20.2 million in 2020. 

Below we have mentioned a table showcasing Apple’s Mac annual sales from 2009 to 2022:

YearSales (in millions) 
200910.3
201013.4
201116.5
201218
201316.1
201418.8
201520.4
2016 18.3
201718.9
201818
201917.5
202020.2
202125.7
202226.1

IPad Annual Revenue 

iPad is Apple’s tablet computer which was launched in 2010 and since then has created a significant position in the tablet market globally. The Annual revenue of Apple’s iPad generated 7.02 billion in the first quarter of 2024. In 2023, it generated annual revenue of 28.2 billion and 29.2 billion in 2022. 

Below we have mentioned a table showcasing the annual revenue of Apple’s iPad globally from 2011 to 2024:

YearAnnual Revenue 
201119.1 billion 
201230.9 billion 
201331.9 billion 
201430.2 billion 
201523.2 billion 
2016 20.6 billion 
201719.2 billion 
201818.6 billion 
201921.2 billion 
202023.7 billion 
202131.8 billion 
202229.2 billion 
202328.2 billion 
2024 (1st Quarter) 7.02 billion 

iPad Annual Sales from 2011 to 2022

In 2022, the number of Apple’s tablet “iPad” reached an annual sales of 61.8 million. The peak of iPad annual sales was in 2013 when it generated an annual sale of 97 million. 

Below we have mentioned a table showcasing the annual sales of iPads from 2011 to 2022:

YearAnnual Revenue 
201132.3 million 
201258.1 million 
201397 million 
201467.9 million 
201553.8 million 
2016 45.5 million 
201743.7 million 
201843.5 million 
201945.2 million 
202071.1 million 
202157.8 million 
202261.8 million 

Source: Statista 

Apple Watch Annual Sales 

Apple watch was first introduced in 2015, and the unit sales of Apple watches have witnessed significant growth every year until 2022. It sold almost 54 million Apple watches worldwide in 2022 up from 46.1 million in 2021. However, the annual sales witnessed a decrease in 2023 when the sales numbers only reached 38.3 million globally. 

Below we have mentioned a table showcasing Apple Watch annual sales from 2015 to 2023 worldwide:

Year Annual Sales 
20158.3 million 
2016 11.9 million 
201712.8 million 
201822.5 million 
201930.7 million 
202043.1 million 
202146.1 million 
202253.9 million 
202338.3 million 

Source: Statista 

Apple AirPods Sales (from 2017 to 2022) 

AirPods is another one of the most high-selling products by Apple that has generated quite a buzz in the wireless headphones industry. According to reports, Apple AirPods made an annual sale of 82 million in 2022 worldwide. The unit sales witnessed a peak in 2020 when the annual sales reached 114 million. 

Below we have mentioned a table showcasing Apple AirPods sales from 2017 to 2022:

YearSales
201715 million 
201835 million 
201960 million 
2020114 million 
202185 million 
202282 million 

Source: Statista

Apple TV Active Devices in the U.S 

YearActive Devices 
201517.3
201620.1
201722.4
201824.6
201925.9
202028.3
202129.9
202231.7

Apple TV+ Subscribers Statistics 

Apple TV was released in the United States in 2016. Apple invested around $6 billion in U.S. Dollars in 2019. It offers a year of TV+ free for all iPhone and iPad buyers.  

Apple TV+ Annual Subscribers from (2019 to 2022)

In 2022, the number of Annual Apple TV+ subscribers reached a milestone of 75 million. In 2021 the numbers were 48 million and in 2020 it was 33.6 million. The global pandemic has played a significant role in the growth of Apple TV+ subscribers. 

Below we have mentioned a table showcasing Apple TV+ Annual subscribers from 2019 to 2022:

Year Subscribers (in millions) 
20195.7 million 
202033.6 million 
202148 million 
202275 million 

FAQs 

What are Apple’s current stats?

During the first quarter of 2024, Apple generated a revenue of 119.5 billion. In 2023, the revenue of Apple reached 383 billion U.S. dollars making it one of the most-loved companies worldwide.

What is Apple’s biggest market?

The Americas are Apple’s biggest market with the highest revenue mainly due to Apple’s excellent performance in its home market. Followed by Europe as the second region with the highest Apple revenue.

What is Apple’s biggest source of revenue?

iPhone is Apple’s biggest source of revenue responsible for about 52% of its total revenue. In 2023, the iPhone generated an annual revenue of 200.5 billion. 

Wrapping Up

There is no doubt that Apple is one of the most popular and loved companies among consumers globally. Apple’s iPhone has certainly created a special place among its consumers as its annual revenue reached 200.5 billion in 2023 leaving its customers anticipating its next launch. The market capitalization of Apple reached $2.649 Trillion as of May 2024. Looking at the current stats the demand for Apple products specially in the smartphone section doesn’t seem to be witnessing any decline any time soon. 

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54% of Americans prefer Hybrid Work – Statistics 2024

The global pandemic introduced employees to “Remote” working, where employees work from home and perform all their work, meetings, and tasks virtually. This has introduced a new trend in the workplace called the “Hybrid” working model. In this employees have the freedom to work both remotely and on-site, allowing workers to be more productive. 

Today, Hybrid work has gained massive recognition across the world with 63% of the high-growth companies shifting to hybrid working space. In Fact, 54% of American employees even stated hybrid as the most preferred working mode. In this article, we are going to take a look at the top hybrid work statistics stating its future, employee statistics, advantages, and more. 

Key Hybrid Work Statistics 

  • As of February 2024, Hybrid was the most preferred mode of working among Americans by 54%. 
  • 32.6 million workers 
  • As of 2023, 12.7% of full-time working employees were working from home, while about 28.2% were working a hybrid model. 
  • 32% of employees claim they don’t want to work on-site and rather explore hybrid work. 
  • Improved work-life balance is considered the most beneficial reason behind users opting for hybrid work. 
  • A survey by Microsoft revealed that 70% of employees prefer flexible working options.
  • Millennial is the leading generation that prefers hybrid work mode (72.6%) compared to other generations.

U.S. Work Locations (Remote-Capable Jobs)

As of February 2024, Hybrid is the most preferred work mode among the U.S. Work locations by 54%. Followed by Exclusively remote as the second most preferred work mode at 27% and On-site in the third position at 20%.

Work mode Percentage of employees
Exclusively Remote 27%
Hybrid 54%
On-site 20%

By 2025, 32.6 million Americans are likely to work remotely 

Looking at the future, an estimated 23.6 million Americans are likely to be working remotely, equal to about 22% of the workforce by 2025. This projection suggests how people are moving towards a remote style of working instead of on-site. 

Hybrid Work Employees Statistics 

A survey was conducted by Accenture, where they asked questions to 9000 employees regarding the workforce. Around 83% of the employees claimed they prefer to work in a hybrid model instead of complete remote or on-site work. 

  • Employees between the age group of 20 to 49 are most likely to prefer working in hybrid mode with a total of 29% reporting it. 
  • 65% of workers claimed that a hybrid workplace model is their favorite choice of working.
  • A survey was conducted by Microsoft with over 30,000 employees from more than 31 different countries. It was revealed through the survey that 65% of employees prefer on-site working with team members. Meanwhile, 70% prefer flexible working options. 
  • Over 60% of the hybrid workers stated that their direct connection to the firm culture is their direct managers. 
  • A survey by Pew Research revealed that 55% of the employees have stated their preference for working from home for a minimum of 3 days a week. 
  • Based on a study by Stanford with about 2500 US residents, it was revealed that 55% of employers are looking for flexible office and home time, indicating they prefer a hybrid working style. 
  • Employees with low experience are more likely to work on-site by visiting the office compared to employees with higher experience levels. 

Top Advantages of Hybrid Work by Employees 

Improved work-life balance is considered the most beneficial aspect of Hybrid work mode according to Hybrid employees. Followed by more efficient usage of time as the second most beneficial aspect of hybrid work. 

Below we have mentioned a table showcasing the leading advantages of hybrid work according to hybrid employees:

Top Advantages Share of respondents 
Improved work-life balance76
More efficient use of my time throughout the day/week64
Less burnout or fatigue at work61
More freedom to choose when or where I work57
Higher productivity52

Top Challenges of Hybrid Work by Employees

One of the biggest challenges faced by employees working through Hybrid mode is less accessibility to work resources and equipment. Followed by less connection with the organization and other employees. 

Below we have mentioned a table showcasing the top challenges faced by employees working in the hybrid mode.

Top Advantages Share of respondents 
Less access to work resources and equipment31
Feel less connected to my organization’s culture28
Decreased collaboration with my team24
Impaired working relationship with coworkers21
Reduced cross-functional communication and collaboration18
Disrupted processes17
More difficult to coordinate work schedules, tasks and timelines with my teammates17

Office employees’ preferences on hybrid and remote work worldwide, by generation

Office employees across all generations prefer a Hybrid style of working mode compared to on-site or fully remote. A survey was conducted in 2022 across 28,000 full-time employees to understand the preferred mode of working among the workers. Through the survey, it was revealed that 72.6% of Millennials were in favor of hybrid working mode which is the highest compared to other generations. Meanwhile, Baby Boomers were slightly more in favor of on-site working mode but still, only 11.2% of employees chose this option. 

Here is a breakdown of office employee’s preferences for hybrid and remote work across the world by generation:

Generation Hybrid Fully Remote On-Site 
Gen Z (18 to 24)71%20.4%8.6%
Millennial (25 to 39)72.6%20.1%7.3%
Gen X (40 to 54) 70.9%20.1%9%
Baby Boomers (55 to 69)68.3%20.5%11.2%

Source: Statista 

Six out of ten employees with remote-capable jobs are interested in hybrid work arrangement 

According to the latest insights of Gallup, the majority of remote-capable workers are currently working in a hybrid mode or exclusively remote. Apparently, most workers prefer to have a hybrid mode of work arrangement. In Fact, 6 out of 10 employees who are capable of remote jobs are interested in getting a hybrid work arrangement for themselves. About one-third of employees prefer to work remotely, while less than 10% of workers are likely to work on-site. 

Gen Z employees are interested in some sort of on-site work 

According to reports by Accenture, it was revealed that employees from the Gen Z generation claim to be interested in some form of on-site work, despite being brought up in the digital era. The report claims that about 74% of the Gen Z respondents state they prefer to interact with their colleagues face-to-face and claim hybrid as their desired work mode. Followed by Baby Boomers (68%) and Gen X (66%). 

63% of the high-growth companies utilize hybrid work models 

A report by Accenture stated that regardless of the location of the worker, providing a healthy and productive workforce is beneficial for the users. It was also revealed that hybrid workforce models are taken up by 63% of the high-revenue growth companies. Apparently, 69% of the companies with no growth have rejected hybrid workforces and prefer complete on-site or all remote employees.

Hybrid Workplace Model Adoption and Trends Statistics 

  • About two-thirds of the business leaders are working towards remodeling their office space to create an arrangement more suitable for hybrid work. 
  • 83% of the employees across the world prefer a hybrid work model. 
  • A report by Accenture suggests that 63% of high-growth companies utilize the “Productivity Everywhere” model. 
  • 37% of workers think about changing their jobs if they can’t work remotely. 
  • 83% of employees are likely to leave their jobs in case they get less paid while working remotely.
  • 84% of the employees who are operating remotely state that they prefer to have a hybrid working model that includes both working remotely and on-site.

Hybrid Work statistics by location

  • Before the global pandemic, only 25% of the employees in the United States were working remotely sometimes, and about 15% of the employees had specific days for remote working.
  • 40% of the employees believe that a hybrid mode of working can be healthy and effective for people as it allows them to work both remotely and visit the office at times. 
  • 94% of executives claim that their payment should be majorly dependent on the experience level and skills of the employee instead of the workplace. 
  • Travel expenses are cut by 50 to 70% in 45% of the companies. Whereas, in 30% of the organizations it is up by 75% to 100%. 
  • Over 10% space reduction is anticipated about 4.5 times frequently by firms who are planning to add a hybrid strategy.

Hybrid Work Statistics by Productivity

  • 32% of employees don’t want to work in the office and want to embrace remote and hybrid forms of working. 
  • A survey by Accenture indicated that 40% of employees stated they are able to work effectively from anywhere thanks to Accenture’s resource accessibility. It included mental well-being, flexibility, digital proficiency, maturity, standard health policy, etc. 
  • A poll consisting of 133 executives was conducted by PwC, and it was revealed that the transition to remote work has been extremely effective for employees around 83% of the time. 
  • A survey by McKinsey revealed that 58% of workers stated that they have witnessed a rise in their productivity through hybrid work. 54% claimed that the workplace has witnessed a rise in diversity and inclusion with employees engagement rate seeing a rise by 45% and 36% claiming a rise in customer satisfaction.
  • The Economists also conducted a survey and found that 36% of the workers feel more focused and productive by working from home, while 28% feel directionless. 

Statistics on Usage of Technology in Hybrid Workplace Model 

  • Employees who are aged 65 and above are less likely to access or use any sort of collaborative tools.
  • In a survey by Prudential Financial Inc., 34% of respondents claimed that companies are providing essential tools required to set up work-from-home offices so users can perform work remotely. 
  • One in five users claims that there is inadequate adoption or change in the management when a new tool or platform is introduced for hybrid working.
  • 58% of workers who are working remotely have claimed they have begun using collaboration tools way more than compared to a year ago. 

Hybrid Workplace Model Other Statistics and Trends

  • According to a report, 25% of research participants have stated they wish to work completely from home, while 25% prefer to work from the office. 
  • About 30% of respondents have stated they feel more productive while working from home. 
  • 51% of firms have embraced the hybrid work culture, while 5% offer a fully permanent option. 
  • A Survey by Remote Work and Compensation Pulse showcased that 48% of the employees prefer to work from home permanently, while 44% prefer to have a hybrid mode of work. 
  • 78% of employees believe that engaging in hybrid and remote work mode has brought a positive impact on their lives and enhanced their well-being. 
  • A study revealed that 51% of employees are likely to quit a job when asked to give up the hybrid working model. 
  • The introduction of the hybrid work model has helped companies and firms grow their performance by 22%
  • According to a survey by Pulse of the American Worker, 87% of the employees have showcased their interest in having at least one day of remote working a week. 
  • A survey by Gallup revealed that 4 out of 10 employees prefer to spend about two days working on-site a week. 
  • A survey revealed that 74% of CFOs are planning to move a minimum of 5% of their previous office workers to remote positions permanently. This suggests that a large section of companies are considering introducing hybrid models that allow a few employees to operate remotely while some remain on-site.

Wrapping Up 

Based on the above statistics it’s pretty clear that more and more organizations are switching to hybrid working mode. Most employees also stated hybrid as the most preferred form of working. The digital era has certainly created a safe and user-friendly environment where users can operate and perform their tasks remotely and conduct virtual meetings using collaborative tools. Looking at the stats, the demand for hybrid work doesn’t seem to be witnessing a decline any time soon.

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How Many Shopify Stores Are There – Statistics 2024

Shopify was released in 2006, offering online retailers a platform for operating various services such as payments, shipping, marketing, etc. Today, Shopify sits at the forefront of the e-commerce industry with over 4.6 million stores across 175 countries. Shopify has empowered millions of businesses across the world to create, manage, and scale their online stores. 

In this guide, we are going to talk about Statistics related to Shopify and highlight its market dominance, revenue figures, reach, and other valuable insights. 

Key Shopify Statistics 2024

  • As of 2024, there are over 700 million consumers on Shopify. 
  • 62% of the total Shopify stores are situated in the United States. 
  • There are 2.1 million Average daily active users on Shopify.
  • The United States has 2,978,547 Shopify Stores. 
  • Around 4.8 million online stores worldwide utilize the e-commerce platform Shopify.
  • 79% of Shopify’s total traffic is acquired through mobile devices. 
  • There are around 48,426 stores worldwide on Shopify Plus. 
  • Apparel is the leading product category with the highest number of stores in Shopify. 
  • North America is the leading region with the highest number of Shopify stores globally. 
  • Across 175 countries there are 4.80 million websites powered by Shopify. 
  • The United States is currently the leading country with the highest number of Shopify Plus Stores 28,210.
  • The registered revenue of Shopify since the first three quarters of 2023 is $4.9 billion.

Shopify Store Statistics by Country

As of January 2024, Shopify has been utilized by over 4.80 million live online stores worldwide. The total number of websites that have utilized Shopify is 7.34 million with the United States having 60.41% of the domain under Shopify alone. 

The United States is the leading country with the highest number of Shopify stores worldwide with 2,978,547. Followed by the United Kingdom in the second position with 205,038 Shopify stores and Australia in the third position in this list with 152,007 stores. 

Below we have mentioned a table showcasing the top 10 countries worldwide with the highest number of Shopify stores.

Rank CountryNumber of Shopify Stores
1United States2,978,547
2United Kingdom205,038
3Australia152,007
4Brazil150,710
5Germany122,539
6Canada110,380
7.co Websites87,473
8France66,425
9India59,299 
10Netherlands49,531 

Shopify Stores by Region 

North America is the region with the highest number of Shopify stores worldwide; it has about 2,802,399 Shopify stores, which is the highest in this list. This is followed by Europe as the second region with the highest number of Shopify stores, 607,917. 

Below we have mentioned a table showcasing the number of Shopify stores worldwide based on region:

RegionShopify Stores
North America2,802,399
Europe607,917
Oceania25,729
Asia18,109
Africa24,308

Shopify Merchant Statistics

When it comes to Shopify Merchants North America is the leading region with 875,000 Shopify merchants. Followed by Europe, Middle East, and Africa in the second position with 437,282 Shopify merchants. 

Below we have mentioned a table showcasing the number of Shopify merchants based on Region.

RegionNumber of Shopify Merchants
North America875,000
Europe, Middle East, and Africa437,282
Asia Pacific and China262,460
Canada105,136
Latin America70,111

Market Share of Shopify in the U.S. 

There has been significant growth in the market share of Shopify in the U.S. Below we have mentioned a table showcasing the market share of Shopify in the United States from 2018 to 2023:

YearMarket Share of Shopify 
202328%
202229%
202119%
202030%
201923%
201818%

Shopify Online Stores Worldwide by Product Category 

The popular e-commerce platform Shopify is utilized by a wide range of businesses and companies from different sectors worldwide. As of June 2023, the Apparel sector is the leading product category with the highest number of stores (520,321). Followed by the Home and Garden category in the second position with 221,381 stores. 

Below we have mentioned a table showcasing the number of stores running on Shopify based on product category: 

Product Category Number of stores 
Apparel 520,321
Home & Garden 221,381
Beauty & Fitness 186,706
Food & Drink 116,008
People & Society 68,801
Sports 62,669
Health 61,983
Arts & Entertainment 61,283
Toys & Hobbies53,082
Pets & Animals40,609
Autos & Vehicles 36,090
Gifts & Special Events 35,526
Consumer Electronics 34,804
Business & Industrial 31,767
Computers 28,878

Source: Statista 

Market Capitalization of Shopify from 2015 to 2024

Over the last few years, there has been significant growth in the market capitalization of Shopify from 2.05 billion U.S. Dollars in 2015 to reaching a milestone of 96.35 billion U.S. Dollars in 2024, Shopify has come a long way. 

This e-commerce platform witnessed a year-on-year growth of 200% in 2019 and 2020 which led to a peak in market capitalization in 2021 with 171.57 billion U.S. Dollars. The global pandemic can be regarded as one of the top reasons behind such massive growth in the e-commerce industry. Shopify witnessed a significant decrease in its market capitalization in 2022 after the pandemic-related restrictions were lifted from most countries worldwide. 

Below we have mentioned a table showcasing the market capitalization of Shopify from 2015 to 2024: 

Year Market capitalization 
20152.05 billion 
20163.8 billion 
201710.04 billion 
201815.3 billion 
201946.01 billion 
2020137.41 billion 
2021171.57 billion 
202244.15 billion 
2023100.04 billion 
202496.35 billion 

Source: Statista 

Shopify’s Revenue from 2020 to 2023

During the third quarter of 2023, Shopify generated a revenue of $1.7 billion worldwide. It also generated a revenue of $1.69 billion during the second quarter of 2023 and $1.50 billion in the first quarter of 2023. 

Below we have mentioned a table displaying Shopify’s revenue from 2020 to 2023 to help you understand its growth over the years: 

QuarterShopify Revenue
Q3 of 2023$1.7 billion
Q2 of 2023$1.69 billion
Q1 of 2023$1.50 billion
Q4 of 2022$1.73 billion
Q3 of 2022$1.36 billion
Q2 of 2022$1.29 billion
Q1 of 2022$1.20 billion
Q4 of 2021$1.38 billion
Q3 of 2021$1.12 billion
Q2 of 2021$1.11 billion
Q1 of 2021$0.98 billion
Q4 of 2020$0.97 billion
Q3 of 2020$0.76 billion
Q2 of 2020$0.71 billion
Q1 of 2020$0.47 billion

Subscription revenue of Shopify from 2015 to 2023

YearSubscription Revenue of Shopify
2023$1.3 billion
2022$1.5 billion
2021$1.34 billion
2020$908.76 million
2019$642.24 million
2018$465 million
2017$310.03 million
2016$188.61 million
2015$111.98 million

Source: Shopify

Shopify Customer Statistics

Shopify has witnessed excellent growth in its buyers over the last few years. As of 2023, there are 700 million Shopify buyers worldwide and 649 million in 2022.

Below we have mentioned a table displaying Shopify customer statistics over the years:

YearBuyers
201428 million
201557 million
2016100 million
2017163 million
2018216 million
2019300 million
2020457 million
2021572 million
2022649 million
2023700 million

Shopify GMV (Gross Merchandise Volume)

Shopify’s gross merchandise volume refers to the total value of the merchandise sold during a particular period. As of the first three quarters of 2023, Shopify has sold $160.8 Billion of gross merchandise volume. The GMV of Shopify in 2022 was $197.3 Billion and $175.4 Billion in 2021. 

Below we have mentioned a table showcasing Shopify’s GMV from 2012 to 2023:

YearShopify GMV
2012$707.4 Million
2013$1.62 Billion
2014$3.76 Billion
2015$7.7 Billion
2016$15.37 Billion
2017$26.32 Billion
2018$41.1 Billion
2019$61.14 Billion
2020$119.58 Billion
2021$175.4 Billion
2022$197.3 Billion
2023 (As of Q3)$160.8 Billion

Shopify Revenue by Region

Shopify generated a revenue of $2.15 Billion U.S. Dollars from the North American region itself which includes the USA, Canada, and Mexico and it accounted for a total sale of 73.3% worldwide. Around $780 million of revenue was generated from regions outside North America. Europe, the Middle East, and Africa were the second leading regions with the highest Shopify revenue of $454.27 million accounting for 15.5% of total sales. 

Below we have mentioned a table showcasing Shopify’s revenue from different regions of the world:

RegionRevenue
North America$2.15 Billion
Europe, Middle East & Africa$454.27 Million
Asia Pacific & China$292.24 Million
Latin America$36.16 Million

Now, let’s take a look at the total share of Shopify revenue from different regions of the world:

RegionShare of Revenue
North America73.3%
Europe, Middle East & Africa15.5%
Asia Pacific & China10%
Latin America1.2%

Shopify Plus Statistics 

Shopify Plus was released in February 2014, it was specially designed for large e-commerce businesses as it offers various advanced features and support for an enhanced experience. As of January 2024, there are over 48,426 Shopify plus stores available across 175 countries. 

The United States is currently the leading country with the highest number of Shopify Plus Stores by 28,210. Below we have mentioned a table showcasing the top countries with the highest Shopify Plus stores:

CountryNumber of Shopify Plus Stores
United States28,210
United Kingdom3,540
Australia3,159
Canada2,972
Germany1,411
France976
Denmark675
Netherlands605
Japan 499
India484

Source: Trends.BuiltWith 

Overview of Shopify apps over the years

As of 2023, the Shopify app store has more than 8000 applications available in numerous categories to help companies and businesses customize their stores. There is a total of 100 checkpoint reviews that each Shopify application has to go through before it is released on the Shopify app store. 

Below we have mentioned a table showcasing Shopify apps from 2015 to 2023:

YearShopify Apps
2015900
20161,400
20172,300
20182,500
20193,700
20206,000
20217,000
2022Data Unavailable
2023Over 8,000

Most Successful Shopify Stores 

Here is a breakdown of the top 10 most successful shopify stores: 

Rank StoreIndustry 
1ColourpopCosmetics 
2jeffreestarcosmetics.comCosmetics 
3fashionnova.comFashion 
4reddressboutique.comFashion 
5gymshark.comSportswear
6cupshe.comFashion 
7omaze.comFundraising 
8mnml.laFashion
9yeezysupply.comFootwear
10kith.comFashion 

Source: Webinopoly 

Shopify Merchant Solution Revenue

The Merchant solution revenue includes referral fees, POS hardware sales, payment processing fees, and advertising-generated revenue. As of the first three quarters of 2023, Shopify’s merchant solution revenue is $3.6 Billion.

Below we have mentioned a table showcasing Shopify’s Merchant Solution Revenue from 2012 to 2023: 

YearRevenue 
2012$4.51 Million
2013$11.91 Million
2014$38.35 Million
2015$93.25 Million
2016$200.72 Million
2017$363.27 Million
2018$608.23 Million
2019$933.93 Million
2020$2.02 Billion
2021$3.26 Billion
2022$4.1 Billion
2023 (As of Q3)$3.6 Billion

Below we have mentioned an overview of the revenue share from Merchant Solutions in Shopify’s overall revenue from 2012 to 2022. 

YearGrowth %
201219.02%
201323.7%
201436.52%
201545.44%
201651.56%
201753.95%
201856.54%
201959.35%
202068.99%
202162%
202273.21%

Wrapping Up 

Shopify has been a dominating force in the e-commerce industry with more than 4.6 million stores across 175 countries. In fact, in 2023, Shopify generated an annual revenue of $1.7 billion, indicating excellent growth for the platform. From a massive user base to impressive revenue generated Shopify is empowering more and more businesses worldwide to thrive through online domains.

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AI Influencer market will grow up to $6.95 billion U.S. Dollars in 2024

The demand for AI Influencers in the market is increasing at a rapid speed. In general, AI is being utilized by companies and businesses across all industries to complete various tasks and duties. In Fact, 63% of professionals are planning on using Artificial Intelligence (AI) and Machine Learning (ML) to influencer marketing in upcoming years globally. 

In this guide, we are going to take a look at the latest trends, market size, and statistics related to AI Influencers worldwide to understand their impact and how virtual influencers are transforming the world using AI.

Key AI Influencer Statistics 

  • The global AI Influencer market was projected to reach USD 6.95 billion in 2024. 
  • 63% of professionals are planning on using Artificial Intelligence (AI) and Machine Learning (ML) for influencing marketing in upcoming years globally.
  • 52.8% of marketers believe virtual influencers have a prominent impact on the future of marketing. 
  • 65.50% of the female audience interacts with virtual influencer content.
  • The influencer marketing industry is worth $24 billion U.S. Dollars.
  • The United States has the highest number of virtual influencers worldwide. 
  • Reel is the most popular form of content shared by AI influencers on Instagram. 

Market Size of Influencer Marketing Industry 

As of 2024, the Influencer marketing industry is worth $24 billion U.S. Dollars. In 2023, the market size was $21.1 billion, and in 2022, it was $16.4 billion. There has been a massive rise in the market size from 2022 to 2023. 

Below we have mentioned a table showcasing the market size of influencer marketing from 2016 to 2024: 

YearInfluencer Marketing Market Size
2024$24 billion 
2023$21.1 billion
2022$16.4 billion
2021$13.8 billion
2020$9.7 billion
2019$6.5 billion
2018$4.6 billion
2017$3 billion
2016$1.7 billion

Source: Statista 

AI Influencer Market Size 

The global AI Influencer market size is projected to reach 6.95 billion U.S. Dollars in 2024 based on a CAGR of 39.9%. Below we have mentioned a table showcasing the figures of AI Influencer market over the years: 

Year Market Size 
20246.95 billion 
20259.65 billion 
202613.40 billion 
2027 18.61 billion 
202825.85 billion 
202935.91 billion 
203049.88 billion 

One of the top reasons behind such immense growth of AI influencers in the market is the evolving digital landscape and extensive usage of social media across the world. 

The Rise of AI Influencers 

AI Influencers are constantly gaining recognition among the audience on social media. Most brands and companies are adopting AI technology in their workplace. In Fact, some virtual influencers are even earning thousands of dollars in revenue on a monthly basis. Let’s take a look at some of the statistics associated with AI Influencers: 

  • 52.8% of marketers believe virtual influencers have a prominent impact on the future of entertainment and marketing. 
  • 71% of brands believe that AI Influencers are capable of delivering higher ROI in comparison to human influencers.

AI Influencer Engagement and Audience Demographics

Surprisingly, virtual influencers have outperformed human influencers when it comes to average engagement rates. Based on the below-mentioned table below, the average engagement rate of virtual influencers is 2.84%, while the percentage for human influencers is 1.72%.

Average Engagement Rate of Virtual and Human Influencers. 

Virtual Influencer Human Influencer 
2.84%1.72%

This suggests that virtual influencers have a higher capability of generating engaging content for their audience compared to human influencers.

Audience Demographic of Virtual and Human Influencers

Taking a closer look at the audience demographic towards virtual and human influencers, it was revealed that female audiences are more likely to engage or interact with content generated by virtual influencers compared to human influencers. The percentage of females interacting with virtual influencer content is (65.50%) and for younger audiences aged 13 to 17 is (11.6%). 

Audience DemographicVirtual Influencer Human Influencer 
Female Audience 65.50%44.18%
13 to 17 years old 11.60%6.35%

Number of Marketing professionals planning on using AI and ML for influencing marketing in the upcoming year globally 

A number of Marketing professionals are planning on using Artificial Intelligence (AI) and Machine Learning (ML) for influencing marketing in upcoming years globally. 

AI and ML usage for Influencer Marketing Share of respondents 
Yes63%
No 27.1%
Maybe9.9%

Source: Statista 

Perception of AI Influencers Effectiveness 

When it comes to the perception of AI Influencers Effectiveness the reaction is mixed as some people consider it positive while some consider it negative. Although the majority of the ratio (49.3%) thinks AI influencers are Very positive. While 28% of the people consider it neutral. 

Below we have mentioned a table showcasing the perception of people regarding AI Influencers’ Effectiveness:

Very Positive 49.3%
Somewhat Positive 12.7%
Neutral 28%
Somewhat Negative 4%
Very Negative 6%

AI Influencers by Country

The United States is the leading country with the highest number of virtual influencers worldwide. Followed by Japan in the second position and the United Kingdom in the third position.

Here is a breakdown of the Top countries with the highest number of virtual influencers globally:

Country Number of Virtual Influencers 
United States 44
Japan 11
United Kingdom 9
Brazil 7
South Korea 6

AI Influencers Content Distribution

When it comes to content distribution, Reels which are short-form videos on Instagram acquire the largest share of content (43/3%) utilized by AI Influencers to interact with their audience. Followed by traditional posts in the second position with (42.8%) share and lastly Carousels with (13.9%) share of AI Influencers. 

This showcases that short-form video content is a more digestible format that helps influencers connect with their audience.

Type of Content Share of AI Influencers 
Reels 43.3%
Posts42.8%
Carousels13.9%

Top Platforms Where Consumers Follow AI Influencers in the United States

According to a survey conducted in the United States in March 2022, it was revealed that the majority of Americans follow AI Influencers on YouTube (28.7%). Followed by Instagram, is the second social media platform with the highest share of consumers following virtual influencers with (28.4%). TikTok is in third place with (20.5%) and Facebook in fourth position with (14.6%). 

Here is a breakdown of the top social media platforms and the share of consumers following AI Influencers:

Platform Share of consumers following AI Influencers 
YouTube 28.7%
Instagram 28.4%
TikTok 20.5%
Facebook 14.6%
Twitter 4.6%
Spotify 2%
Other 1.2%

Source: Statista 

Share of consumers who bought a product/service promoted by virtual influencers in the United States 

A survey was conducted in the United States in March 2022 to understand consumers’ behavior toward purchasing a product or service promoted by AI Influencers. It was revealed in the survey that 35% of respondents are likely to purchase a product or service promoted by virtual influencers. However, 65% of respondents claimed they are not likely to buy a product promoted by a virtual influencer. 

Product Purchased by AI Influencer Share of respondents 
Yes 35%
No 55%

Source: Statista 

Consumers who bought a product promoted by AI Influencers U.S. 2022, by age

Surprisingly, the age group 35 to 44 has the highest share of consumers to purchase a product promoted by AI Influencers in the United States according to a survey conducted in the U.S. in 2022. Although, 55% of respondents do claim not to purchase a product promoted by virtual influencers. 

Here is a breakdown of the share of consumers who bought a product promoted by AI Influencers in the United States in 2022 by age:

Age Group Yes No 
18 to 2440%60%
25 to 34 40%60%
35 to 4445%55%
45 to 54 28%72%
55 and older 18%82%

Source: Statista 

AI Influencers are popular, particularly among Gen Z and Millennials 

When it comes to acceptance and growing popularity of AI influencers or virtual influencers then Gen Z and Millennials are the leading generation that is accepting AI technology in such scenarios. One of the key reasons behind this growing popularity is that AI influencers are seen as being more relatable and authentic than human influencers.

Brands are increasingly using AI Influencers in Marketing Campaigns

With AI technology being used at a larger scale across all industries, more and more brands and marketers are increasing the usage of AI Influencers in their marketing campaigns. One of the main reasons behind brands implementing AI influencers in their campaigns is because of its authenticity, full control, and global reach. 

AI Influencers are being utilized by marketers for expansion into new industries 

AI Influencers are being utilized by brands and marketers to promote a variety of different and unique products and services. This includes promoting food, travel, beauty, fashion, and even financial products.  

Development of new technologies in the AI Influencer industry 

Advances in Computer-generated imagery (CGI) technology are playing a prominent role in making AI Influencers more realistic, sophisticated, and reliable. This is leading to new and innovative ways marketers can utilize virtual influencers for entertainment and marketing purposes and help attract larger audiences. 

Most Popular AI Influencers 

Let’s take a look at some of the most popular AI Influencer names globally that have been playing a crucial role in building the AI influencer industry: 

1. Lu Do Magalu @Magazineluiza

Lu Do Magalu is the most-followed AI Influencer on Instagram. She currently has 6.9 million followers on her Instagram account. She was first introduced back in 2009 on YouTube where she promoted iBlogTV. Since then, Magalu has created a massive name for herself in the AI influencer market. Magalu is currently active on both Instagram and YouTube, where she constantly posts different types of videos, such as product reviews, software tips, unboxing videos, and more.

2. Lil Miquela @Lilmiquela

Lil Miquela is one of the most popular virtual influencers worldwide. Right now she has about 2.6 million followers on her Instagram account. Miquela began her social media journey in 2016 and started collaborating with various high-end fashion brands and businesses such as Prada, Calvin Klien, and more. Apart from this, one of her most notable works has been shooting for a Calvin Klien advertisement alongside model Bella Hadid. 

3. Shudu @Shudu.Gram

Shudu is another notable name in the AI Influencer industry. She was created in 2017 by Cameron James Wilson, a fashion photographer. Shudu has about 240K followers on Instagram. Shudu Gram was first introduced in April 2017 and since then she has been part of various fashion brands and has even been featured in Cosmopolitan, Vogue, Smart Car, and more brands. 

4. Bermuda @Bermudaisba

Bermuda is another popular AI Influencer that has gained excellent recognition on the social media platform Instagram. She currently has 229K followers on Instagram. Bermuda was created by a Los Angeles-based startup called “Brud.” This computer-generated influencer has been active on Instagram and is seen constantly collaborating with top fashion brands and technology industries. 

5. Imma @Imma.Gram

Imma is a Japanese AI Influencer produced by Aww Inc. in 2018. She currently has 388K followers on Instagram and is often seen working for some of the top fashion brands in the world. Imma has collaborated with Porsche, Dior, Nike, Puma, Amazon, and other leading brands worldwide. She also posts images with some of the known figures and celebrities in Japan. 

The Future of AI Influencers 

With brands and marketers utilizing generative AI tools at a larger scale, the potential of AI Influencers integrating with businesses is expected to increase in the future. With time generative AI tools are also becoming more and more precise and reliable for users in almost every industry. Therefore, applying generative AI videos, images, and chatbots to AI influencers will help brands connect with their target audience in a better place. 

AI Influencers have their own sets of benefits such as 24/7 availability and the ability to connect with people without any language and cultural barrier, which helps brands to promote their products and services globally without any restrictions. Overall, the future of AI Influencers looks pretty bright considering the amount of audience it can attract globally. 

FAQs 

How big is the AI influencer market?

The AI Influencer market is worth 3.60 billion in 2022 and according to a report by KBV research, the market size of AI Influencers is expected to reach a milestone of $37.8 billion by 2030 globally.

How Many AI-generated Influencers Are There?

There are 150 AI-generated influencers on Instagram, while the total number of AI-generated influencers across all social media platforms is yet to be discovered.

Who is the most popular AI influencer?

Lu do Magalu (@magazineluiza) is the most popular AI Influencer on Instagram and she currently has 6.9 million followers on Instagram. 

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What Percentage of Day Traders Make Money – Statistics 2024

Day trading is the buying and selling of stocks, forex, options, etc. Day traders choose their position before the market closes and reap the rewards. It is a high-risk and high-rewards venture. Around 1% – 20% of traders earn a profitable margin at the end of the day. The low success rate often discourages the newbies who learn new ways from an online course or television. 

Studies have shown that around 97% of day traders have lost their money in two years. Here’s a statistical look at the day trading reality in 2024 history, busting myth, gender ratio, success rate, and realistic profit margins.

Day Trading Statistics 2024

  • Around 80% of the traders quit within a couple of years
  • Day traders have the mindset to sell the winners at a 50% higher rate.
  • 40% of day traders quit their field within the first month due to losses.
  • Only 1% of the day traders make a profit. Most day traders with past performance have a successful career in the later years.
  • Most day traders increase the amount of trading and take more shots. It is the opposite result with the unprofitable traders.
  • Many urban people with a poor financial background invest in lottery-type stocks.
  • The introduction of the lottery in Taiwan in April 2002 caused a 25% drop in the traders in Taiwan.
  • The number of searches indicates that it will produce decent results within a few weeks.
  • Individual investors invest more when they earn more through day trading.
  • Individual traders overweight the stocks they belong to or have employment in the industry.
  • Traders sell the winners immediately. However, the same trader holds the losers for the time being.
  • More young men trade in the market than women. Unmarried men have more presence in the trading market than unmarried men.
  • Day traders who spent ten years playing in the market with the wrong skill set continue their journey regardless of the outcome.
  • The trader’s economic conditions and aspirations (financial goals) tend to hold riskier stocks in the bucket.
  • Only 1.6% of the traders are profitable.
  • 12% of day trading activity accounts for successful players.

AI In Trading Market to hit USD 50.4 Billion by 2033:

The AI in Trading Market is expected to grow substantially, reaching an estimated value of $50.4 billion by 2033. This growth is driven by a strong Compound Annual Growth Rate (CAGR) of 10.7% from 2024 to 2033, mainly due to the rising use of algorithmic trading enabled by AI technologies such as machine learning and natural language processing. These free AI stock trading bots allow traders to quickly and accurately analyze large datasets, leading to improved trading efficiency, better risk management, and optimized portfolio performance. North America held over 40.9% market share in 2023, driven by advanced technological infrastructure, high concentration of AI technology firms

Who Are the Most Successful Traders of All Time?

Trader NameYearTrading Income in USD
Jesse Livermore1877-1940$100 million
William Delbert Gann1878-1955$100,000
George Soros1930-Present$6.7 billion
Jim Rogers1942-Present$300 million
Richard Dennis1949-Present$200 million
Paul Tudor Jones1954-Present$7.5 billion
John Paulson1955-Present$3 billion
Steve Cohen1956-Present$10 billion
David Tepper1957-Present$20.6 billion
Nick Leeson1967-Present$1.4 billion (Lost)

Jesse Livermore’s trading career peaked in 1929. He earned $100 million from trading practices. He used his funds and system and never traded from third-party capital. The genius had A-class observation skills and traded in trending stocks. He waited for the market reaction when the stock prices went upwards. Jesse’s success story had downfalls, where he lost his fortune for following his cemented rules.

Nick William Leeson is the only one who lost $1.4 billion due to fraudulent activities and unauthorized and speculative trades. The law enforcement imprisoned William for monetary crimes. He is the reason for the collapse of 230-year-old Barings Bank, the United Kingdom’s oldest merchant bank. 

Jesse taught the world a trader can make money from the market trends. Nick Leeson took an unconventional route and ended the oldest UK merchant bank.

Masters of the Traders in India: Who Made the Most Money Through Trading?

Trading NameNet Worth in USD
Premji and Associates$25 billion
Radhakrishnan Damani$18.3 billion
Rakesh Jhunjhunwala$5.8 billion
Raamdeo Agarwal$1 billion (2019 data)
Mukul Agarwal$62.2 billion
Sunil Singhania$3.69 billion
Ashish Dhawan$800 million
Ashish Kacholia$3.98 billion
Vijay Kedia$10 million
Ramesh Damani$14.9 million

Premji and Associates and Mukul Agarwal have earned $25 billion and $62.2 billion from the stock market. Several Indian traders have turned a few thousand dollars into a million within a few weeks. Of course, nobody knows the trade practices and strategies applied by the geniuses. Trading is a volatile business model for an individual. Many traders follow successful people’s patterns and invest in them.

Day Trading Gender Ratio: What Percentage of Men and Women Trade? 

GenderGender Ratio in Percentage (%)
Male90%
Female10%

Men make up 90% of the traders in the market. Only 10% of the women take the risk in the day trading market. Men take risks throughout their lives to some extent. Meanwhile, women take less risk when it comes to money. Many women across the globe have given the field a try before dropping the shoes on the stage.

How Many Traders Quit Within Five Years?

ParticularsNumber of YearsDay Trading Quitters in Percentage
Most day traders are new to the market.First Day100%
40% of the new traders stick to the plan for one month only.One Month40%
80% of the traders put an end to the trading chapter within two years.Two Years80%
It takes five years even for a tough cookie to leave the day trading market.Five Years7%

Most new-day traders lose money in the first month. Nobody would invest in a losing bet. New traders get attracted to the “get rich quickly” courses online and earn an income in the first month. 40% of the new traders call it quits after thirty days. Only 7% of the day traders remain in the business after five years.

What Proportion of Day Traders Are Profitable?

Number of Young TradersNumber of Professional Traders 
2000100
40 or 4% success rate20% success rate

A company recruited 2000 new traders for the company. They have given them training and knowledge to yield results. Only 4% of the new day traders had success in the business. The remaining 1920 members left the field in a few months. Day trading has a success rate of 4% compared to the rest of the fields. Almost 5% of the traders who had a run for ten years with a negative track record call quits.

Who Earned $1 Billion in 1 Day?

George Soros made wealth from the stock market and trading strategies. He managed several clients’ money and helped them generate income in New York from 1969 to 2011. Soros had the knowledge and strategy that led to the shortage of the British pound in 1992. He made a profit of $1 billion as a result. Soros made the headlines for breaking the Bank of England.

George’s wealth went from $25.2 billion to $8 billion in 2018. The trader hasn’t lost touch because he donated the money to Open Society Foundations in 2018. Soros has donated $18 billion to the foundation. The Hungarian-American hedge fund manager earned $1 billion in 24 hours by breaking the Bank of England.

YearWealth History in USD
2015$24.2 billion
2016$24.9 billion
2017$25.2 billion
2018$8.0 billion 
2019$8.3 billion 
2020$8.3 billion 
2021$8.6 billion 
2022$8.6 billion 
2023$6.7 billion 
2024$6.7 billion 

Why Day Trading Doesn’t Work?

Winning Odds in PercentageLoss Odds in Percentage
1%99%

Day trading depends on market values and global government policies. Every stock market in the world has day traders. However, the odds don’t change and remain 99:1 globally. Most young traders with a poor financial background test the waters for a profitable income. Nevertheless, the disappointing outcome crushes the expectations and ends the short run.

Most new traders end the journey within three months as their money runs out from the bank account.

What Are the Profit Margins of Individual Traders?

71 trades are profitable – 60 × $0.09 × 6,000 shares = $21,600

Around 33 trades are losses – 33 × $0.03 × 6,000 = $5,940

The Gross Profit: $21,600 – $5,940 = $15,660

Commission Rate: $25 per trade. 

The profit is 93 total trades × $25 commission rate = $2,325

New traders can start with $10,000 and make a $500 profit off the investment. Only 1% – 20% make worthwhile profits from the market.

Day Trading Statistics 2024 Frequently Asked Questions (F.A.Q)

What is Day Trading Individual’s Longevity?

Many young day traders invest their capital and test the waters. Some approach an institution to leverage their knowledge base and tools. Many institutions or hedge funds allow the employees to invest in the investor’s capital in the market. Individual traders remain profitable regardless of disadvantages.

What Is the Average Salary of a Day Trader in the USA?

An average day trader has a starting salary or income of $50,000 – $100,000 yearly. The candidate’s experience, knowledge, tools, and previous track records create a better opportunity.

What is Swing Trading?

Swing traders purchase the stocks and hold them for days. They don’t sell the stocks until they reach the expected upward or downward trend. Swing trading is less stressful and requires a fundamental understanding of the market. 

Do Day Trading Courses Work?

Thousands of self-proclaimed experts have started to sell courses around the “day trading” topic. Nobody knows if they work unless they invest their money in the market and find the answer. 40% of the new traders exit the field within 30 days. 80% of the young traders leave the scene within two years. The day trading statistics indicate that the courses may not have helped the newbies.

Is Day Trading Good for Beginners?

Day trading is a skill-based field for the candidate to generate an income from the market. Beginners can start trading in the market using a thousand dollars. However, you are more prone to losing money instead of generating due to unforeseen circumstances and knowledge. Consider your capital gone if you plan to learn and generate income within 30 days.

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TikTok Ban in the U.S: Everything You Need to Know

The wildly popular short-form video app with more than 100+ million US consumers and creators, TikTok, has been recently trending, but not for the right reasons. American officials have been warning for years about TikTok’s risks, but no measures have been taken to address these issues. The US government has been given the authority to try to ban the app, but will they manage it? Here is all you need to know about the US TikTok ban.

How It All Started 

TikTok is owned by a Chinese Internet company called ByteDance. The platform is a big part of brand’s acquisition strategy, with 2023 seeing consumers spend a little more dollars above $10 billion. But with such high revenue, how did TikTok get itself where it is today, on the verge of being banned?

July 2020

People began saying the US might ban TikTok since Washington was concerned that the Chinese wanted to control an app used by most Americans. At this time, TikTok was trying to be sold to a company in the US.

A CEO from America, who used to work at Disney, was chosen to ensure that none of TikTok’s data is stored in China. Also, this move was to ensure TikTok’s operations were separated from those of its owners.

Making this move was not hard as TikTok started as an American company called Musical.ly, which ByteDance later bought in 2017.

August 2020

Former US President Donald Trump signed a rule to ban Tiktok if the app is not sold to a non-Chinese company in 45 days. Investors like Oracle started biding to purchase TikTok’s operations in the US.

September 2020

TikTok asked the court to stop the ban, leading to its stalling.

December 2020

A judge blocked Trump’s move to ban TikTok. The lawmakers cite Trump’s proposed ban as “arbitrary.” They also ruled that his proposed ban didn’t have another reasonable plan before suggesting the scrapping of the platform.

June 2021

The US had a new president, Joe Biden, whose administration officially dropped Trump’s attempts to ban TikTok. Rather than banning, his administration called for checks on TikTok and other apps for security issues. Biden’s goal was to take an approach based on evidence.

June 2022

TikTok moved its data to Oracle’s servers, which are based in the US. Before this, user data was stored in TikTok’s data centers in Virginia, the US. The server had its backup in Singapore. Around this time, there were rumors that the government in China could have US data, but TikTok denied the claims.

December 8, 2022

TikTok has implemented new security plans and announced a Trust and Safety Team in the United States to safeguard the privacy and information of its users.

December 22, 2022

A global media company, Forbes, released a report with findings from an internal investigation by Bytedance, which owns TikTok. According to the investigation, employees tracked several journalists reporting on the company. This means the employees gained access to the journalists’ location addresses and user information to determine if they were in the same locality as ByteDance’s employees. In return, lawmakers suggested a bipartisan law to back a ban on TikTok from federal devices.

December 27, 2022

Lawmakers’ mobile devices have TikTok banned. The app is also banned from staff mobile devices, including US House of Representatives staff.

December 30, 2022

The previous ban has been revised, and TikTok is now restricted from using mobile devices by all federal government employees. However, some expectations were made for research and law enforcement reasons.

March 1, 2023

The US House Foreign Affairs Committee votes to approve President Joe Biden to ban the platform. Upon hearing this, TikTok released a statement saying the legislation is hurried. TikTok also says the intended ban negatively impacts Americans’ freedom of speech rights.

March 7, 2023

A group of US senators from both political parties came up with the RESTRICT Act. This act would give the federal government the power to limit and possible stop innovations from China, including TikTok.

March 23, 2023

Shou Zi, TikTok’s CEO, is asked to speak before Congress and does so during a hearing that lasts for 5 hours. He reiterated TikTok’s community’s need for security and free speech, but Congress questioned him on data privacy and TikTok’s relation to China. 

April 14, 2023

TikTok is banned in one of the US states, Montana. The ban was to start effective January 2024.

March 7, 2024

Nearly a year after the previous rumors, the TikTok ban talk resumes between the government and the public. During this time, the US House Committee passed an unexpected measure, including banning TikTok as part of a national security bill. 

According to the committee, the unsettled security and privacy issues by TikTok’s owning company, ByteDance, prompted the move. The White House also stated that President Biden would approve the bill when it gets to him.

March 13, 2024

The US House of Representatives voted 352-52 to go ahead with the ban on the platform. The bill will be transferred to the Senate afterward, where it is expected to spark intense debate.

April 23, 2024

The Senate passed the bill to force the sale of TikTok. Congress requested that TikTok’s parent company, ByteDance, sell the platform to a non-Chinese company within a year. Failure to comply would lead to a ban on the app in the US.

April 24, 2024

President Biden signs the bill into law. On the same day, TikTok stated that enacting the TikTok ban is unconstitutional and will challenge it in court. The statement further says the platform has invested billions of dollars to keep US data safe and the platform free from manipulation.

Would a National Ban Work?

The chances that TikTok will manage to maneuver a divestment from ByteDance are doubtful. Even if Biden has already passed the bill into law, Google and Apple are responsible for enforcing it. To do this, they would need to make updating or downloading the app hard. However, the chances of both companies cooperating could be higher since Apple has a significant investment in the Chinese market.

Montana, the first US state to ban TikTok, faced legal challenges in implementing the same, and Texas is also facing a similar issue. Texas agreed to take TikTok off state devices and networks but was challenged by First Amendment lawyers and further upheld by a federal judge.

Banning TikTok may also be highly unlikely since other platforms have a large amount of user data. Even if TikTok uses an algorithm to determine what content to provide its users, Meta apps use an almost similar algorithm. Meta is an American platform, and the information mined by Facebook, Instagram, and other platforms like X is similar to what TikTok gets from its users. Even if the companies can be requested to share user data with government officials, they can still do whatever they want.

Also, a potential ban on TikTok may violate American’s First Amendment rights by outlawing an app Americans use to express themselves freely. The government may be overstepping the constitution by targeting a single company and not implementing the same law for others.

Reasons For TikTok Ban

The main reason why the US wants to ban TikTok is national security. There are fears that the Chinese government, from which TikTok’s parent company hails, could use TikTok to collect sensitive American data. They also believe the Chinese government could interfere with US elections.

In their defense, TikTok maintains that all US data is stored in the States, separate from Chinese serves. However, due to the complex corporate structure of Chinese national security laws, lawmakers remain concerned about the potential for security risks.

What Happens if TikTok Is Banned in the US?

A TikTok ban does not mean the app will stop working overnight. First, app stores in the US would remove TikTok and cut accessibility to new users. Existing users may lose access over time. This, or they would face heavy restrictions that limit their ability to use the platform.

Since many brands and businesses use TikTok, they would need to start looking for alternatives. This would directly impact their income since they risk potentially losing their audiences.

If Banned, When Would TikTok Be Gone?

The latest version of the legislation by Congress gives TikTok 270 days- around nine months- to sell to a non-Chinese company. If Congress establishes significant progress in selling TikTok, they will give TikTok a 90-day extension. If this happens, the app will continue operating normally in the United States.

Is ByteDance Planning to Sell TikTok?

No, ByteDance posted on its official account on Toutiao, a social media platform it owns, that it has no plans to sell TikTok. The company would prefer to shut down TikTok in the US rather than sell it if they exhaust all legal options to fight legislation of the ban.

According to TikTok, ByteDance’s Chinese founder owns only 20% of the shares. Nearly 60% of the platform’s shares are owned by institutional investors. These include major US investment firms like General Atlantic, Carlyle Group, and Susquehanna International Group. The remaining 20% is owned by its employees worldwide, and three of the company’s five board members are American.

So, What Next?

TikTok’s journey in the US has been marked by a series of events, as seen above. While TikTok has already clarified that they are not ready to sell the app, we can just wait and see whether they will pursue legal avenues to challenge the ban. All this leaves the future of the platform in the US uncertain.

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2024 Tinder Stats – Users, Revenue

Tinder is a popular online dating platform that allows users to connect with people by swiping right on other users’ profiles. Released in 2012, Today, Tinder has become a worldwide phenomenon as it brings people together from different backgrounds, interests, and purposes, allowing them to socialize and connect with each other. As of 2024, there are more than 75 million active monthly users on this dating platform with the goal of finding their ideal match. 

In this guide, we are going to take a look at Tinder Statistics to understand its user demographics, revenue, subscriber count, and more. 

Key Tinder Statistics 2024

  • As of 2024, there are over 75 million monthly active users on Tinder. 
  • In 2023, Tinder generated a revenue of $1.91 billion globally. 
  • Millennial is the leading generation with the highest percentage of Tinder users at 45.8%.
  • 75% of Tinder users are identified as Males, while 24% are identified as females.
  • In January 2024, Tinder was downloaded more than 46.91 million times. 
  • Tinder is the leading dating app worldwide with the highest number of monthly downloads. 
  • In the United States Tinder has a 27% of the total share of dating apps.
  • Around 13 million matches are registered on Tinder on a daily basis. 
  • Tinder is available in more than 190 nations across the world. 

Tinder Subscriber Statistics from 2017 to 2023

Popular online dating platform Tinder was launched in 2012 and it crossed 1.8 million subscribers in 2017. With each year passing, Tinder has witnessed a significant growth in its subscribers with more and more people worldwide utilizing online dating to find their companion. In the fourth quarter of 2023, there were 9.9 million Tinder subscribers. 

Here is a breakdown of Tinder subscribers from 2017 to 2023:

QuarterTinder Subscribers
Q1 of 20171.8 million
Q2 of 20172 million
Q3 of 20172.5 million
Q4 of 20173.1 million
Q1 of 20183.4 million
Q2 of 20183.7 million
Q3 of 20184.1 million
Q4 of 20184.3 million
Q1 of 20196.3 million
Q2 of 20197 million
Q3 of 20197.6 million
Q4 of 20198.1 million
Q1 of 20208.3 million
Q2 of 20208.2 million
Q3 of 20208.8 million
Q4 of 20208.9 million
Q1 of 20219.1 million
Q2 of 20219.6 million
Q3 of 202110.4 million
Q4 of 202110.6 million
Q1 of 202210.7 million
Q2 of 202210.9 million
Q3 of 202211.1 million
Q4 of 202210.8 million
Q1 of 202310.6 million
Q2 of 202310.4 million
Q3 of 202310.4 million
Q4 of 20239.9 million

Tinder Revenue Statistics 

Tinder was launched in 2012 and the revenue of this widespread dating platform has witnessed excellent growth over the years making it a multi-billion organization today. In 2023, Tinder generated a revenue of $1.91 billion worldwide, it generated around $493 million in its fourth quarter of 2023. 

Below we have mentioned a table showcasing Tinder’s revenue statistics from 2018 to 2023:

QuarterTinder Revenue
Q1 of 2018$207 million
Q2 of 2018$214 million
Q3 of 2018$226 million
Q4 of 2018$233 million
Q1 of 2019$245 million
Q2 of 2019$263 million
Q3 of 2019$286 million
Q4 of 2019$295 million
Q1 of 2020$299 million
Q2 of 2020$305 million
Q3 of 2020$351 million
Q4 of 2020$358 million
Q1 of 2021$387 million
Q2 of 2021$399 million
Q3 of 2021$425 million
Q4 of 2021$439 million
Q1 of 2022$456 million
Q2 of 2022$450 million
Q3 of 2022$450 million
Q4 of 2022$438 million
Q1 of 2023$441 million
Q2 of 2023$475 million
Q3 of 2023$509 million
Q4 of 2023$493 million

Tinder Users by Age 

Individuals between the ages of 18 to 24 are the highest age group who are currently accessing Tinder by 35%. The second age group with the highest share of Tinder users is 25 to 34 by 25%, followed by 35 to 44 in the third position with a 20% share of users. 

Below we have mentioned a table showcasing the share of users based on Age group: 

Age Group Share of Users 
18 to 2435%
25 to 3425%
35 to 4420%
45 to 548%
55 and above 10%

Tinder Users by Gender 

The share of users accessing Tinder is majorly dominated by the male audience with 75%. On the other hand, the ratio of females utilizing Tinder to find a companion is 24% which is extremely low in comparison to males. 

Gender Share of Users 
Female 24%
Male 75%

Tinder Users by Generation 

Millennial is the leading generation with the highest percentage of Tinder users at 45.8%. Followed by Gen X is the second leading generation with 19.8% of Tinder users, and Gen Z is in third position with 18.3% of Tinder users. 

Below we have mentioned a table showcasing the Percentage of Tinder users based on Generation: 

Generation Percentage of Users 
Gen Z 18.3%
Millennial 45.8%
Generation X 19.8%
Baby Boomers 16%

Tinder users by Community

There is no surprise that the Urban community is most likely to access Tinder by 76%. Followed by Suburban in the second position with 17% of users accessing Tinder and lastly Rural community with 7% share of users. 

Community Share of users 
Urban 76%
Suburban 17%
Rural 7%

Tinder Users’ by Relationship Status

Relationship Status Share of Users 
Single 54%
Married 30%
In a Relationship 12%
Divorced/Widowed 3%
  • Around 50% of the Gen Z residing in the United States are using Tinder. 
  • 15% of the Tinder users own a postgraduate degree and 16% of the users have a bachelor’s degree. 
  • 11% of the users accessing Tinder are White, while another 11% identify as black.

Tinder Statistics by Income Level 

People from a variety of different income brackets utilize Tinder, individuals with a household income of 60K to 80K have the highest share of users by 30%. Followed by the income bracket of 80K to 100K in the second position with a 22% share of users. 

Below we have mentioned a table showcasing the percentage of users accessing Tinder based on household income: 

Household Income Share of Users 
Less than 30K 10%
30K to 60K 20%
60K to 80K 30%
80K to 100K22%
More than 100K18%

Tinder is the most popular dating app worldwide by number of monthly downloads

As of February 2024, Tinder was the most popular dating app among users globally with the highest number of monthly downloads by 4.4 million downloads. Followed by Bumble in the second position with 3.2 million downloads worldwide. 

Below we have mentioned a table showcasing the top dating apps worldwide and their monthly downloads. 

Dating Apps Monthly Downloads 
Tinder4,403,964
Bumble3,207,141
Litmatch2,460,836
Badoo1,896,789
SweetMeet1,649,990
Hinge1,432,073
FRND1,429,519
Boo1,359,296
Omi1,269,554
Grindr975,746.00

Source: Statista 

Top reasons behind to why people using Tinder app

Confidence-boosting procrastination is listed as the main reason behind users accessing the popular dating platform Tinder by 44%. Followed by Casual hookups as the second leading reason for accessing Tinder by 22.5%. 

Top reasons Share of Users 
Looking for a Hookup22.5%
Looking for a Relationship4.2%
Confidence boosting Procrastination44%
Other reasons29%

Tinder And Online Dating Statistics

Here are some of the important statistics related to Tinder and online dating scenarios that can help you understand a user’s behaviors and requirements they look for while accessing Tinder:

  • 74% of females believe that having an image of the user is necessary on Tinder compared to 68% of male users.
  • Around 72% of females believe that people should mention the kind of relationship they are seeking on their dating profile while accessing the platform. 

List of things that men look for in a User’s Tinder Profile 

Hobbies and Interests (32%) are the most important category that men look for when accessing a user’s Tinder profile. Followed by Religious belief as the second most important second according to men 18%.

Categories Share of Users 
Hobbies and Interest 32%
Religious Belief 18%
Occupation 8%
Racial or Ethnic background 15%
Height 8%
Political Affiliation 10%

List of things that women look for in a Users’ Tinder Profile

Similar to men, women also find hobbies and interests as the most important section when looking at a user’s Tinder profile by 40%. When 32% of female users find religious belief as the second most important criterion followed by occupation in the third place by 27%.

Categories Share of female users
Hobbies and Interest 40%
Religious Belief 32%
Occupation 27%
Racial or Ethnic background 23%
Height 22%
Political Affiliation 18%

Source: Finance Online 

Important features on Tinder according to Male Users 

The photograph of the individual is the most important feature for male users on Tinder by 33.5%. Followed by Common Interest and Users’ Description as the second and third most important features by 21.5% and 19.2%. 

Top Features Share of Users
Photo 33.5%
Common Interest 21.5%
Age 6.7%
Users’ Description 19.2%
Other 16.6%
Common Friends 2.5%

Important features on Tinder according to Female Users 

Female users accessing Tinder find “User Description” as the most important feature (30.6%) while using the dating platform. Followed by Photo as the second most important feature by 20.6% and common interest in the third position by 19.1%.

Top Features Share of Users 
Photo 20.6%
Common Interest 19.1%
Age 5.1%
Users’ Description 30.6%
Other 23.5%
Common Friends 1.2%

Wrapping Up

Undoubtedly, Tinder is one of the most preferred dating platforms worldwide with over 75 million monthly active users across the world. Today, Tinder offers about nine sexual orientations allowing users to find their dream match on the platform. Tinder is currently the leading dating site with the highest number of monthly downloads defeating Bumble, Litmatch, Badoo, and other dating platforms. The demand for Tinder among the people is expected to keep on increasing with millions of subscribers joining the platform every day. So, based on above mentioned statistics Tinders seems to have a bright and successful future.

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