Big Data Analytics and Data Science at Netflix (Video)

Chris Pouliot, the Director of Analytics and Algorithms at Netflix: “…my team does not only personalizations for movies, but we also deal with content demand prediction. Helping our buyer down in Beverly Hills figure out how much do we pay for a piece of content. The personalization recommendations for helping users find good movies and TV shows. Marketing analytics, how do we optimize our marketing spin. Streaming platform, how do we optimize the user experience once I press play. There’s a wide range of data, so theres a lot of diversity. We have a lot of scale, a lot of challenging problems. The question then is, how do we attract great data scientists that can just see this as a playground, a sandbox of really exciting things. Challenging problems, challenging data, great tools, and then just the ability to have fun and create great products.”
[youtube http://www.youtube.com/watch?v=pJd3PKm9XUk]

About GilPress

I'm Managing Partner at gPress, a marketing, publishing, research and education consultancy. Also a Senior Contributor forbes.com/sites/gilpress/. Previously, I held senior marketing and research management positions at NORC, DEC and EMC. Most recently, I was Senior Director, Thought Leadership Marketing at EMC, where I launched the Big Data conversation with the “How Much Information?” study (2000 with UC Berkeley) and the Digital Universe study (2007 with IDC). Twitter: @GilPress
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