947 Companies in the New Marketing Technology Landscape

marketing_technology_jan2014

 

Scott Brinker: the above graphic is the latest incarnation of my marketing technology landscape supergraphic. It represents a whopping 947 different companies that provide software for marketers, organized into 43 categories across 6 major classes.

 

 

About GilPress

I'm Managing Partner at gPress, a marketing, publishing, research and education consultancy. Also a Senior Contributor forbes.com/sites/gilpress/. Previously, I held senior marketing and research management positions at NORC, DEC and EMC. Most recently, I was Senior Director, Thought Leadership Marketing at EMC, where I launched the Big Data conversation with the “How Much Information?” study (2000 with UC Berkeley) and the Digital Universe study (2007 with IDC). Twitter: @GilPress
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