From the Great Minds Think Alike File: IT is the Business

Gartner_ITisTheBusiness

Twitted from the Gartner Symposium, October 2013

“IT is no longer a ‘department’ like accounting or facilities. The businesses that continue to view it this way will not be able to take advantage of the opportunities presented by the digitization of everything. IT no longer drives the business. IT is the business“–Gil Press, The ‘End of Innovation’ Crowd Doesn’t Get IT, June 2013

 

About GilPress

I'm Managing Partner at gPress, a marketing, publishing, research and education consultancy. Also a Senior Contributor forbes.com/sites/gilpress/. Previously, I held senior marketing and research management positions at NORC, DEC and EMC. Most recently, I was Senior Director, Thought Leadership Marketing at EMC, where I launched the Big Data conversation with the “How Much Information?” study (2000 with UC Berkeley) and the Digital Universe study (2007 with IDC). Twitter: @GilPress
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